Issue 1 6th September 2007
Hello,
Rush brings you an entertaining look at the internet; a selection of stories that impact the wonderful world of marketing. And a few shiny things that caught our attention which we thought you'd like to see.

Rush is here to:
  • Give you interesting things to talk about
  • Make sure you get invited back for dinner again
  • Keep you informed of goings on at Creative Rush Towers
Scan it and click on the links you like the look of – we promise you won’t be disappointed.

You can of course leave the list. But then you’d be missing out. So you don’t want to do that.

Here’s to feeling the rush.

The Editor

Editor@creativerush.co.uk

PS> Welcome to Rush! A condensed hit of marketing-related-internet-news. If you didn't get this direct from Creative Rush then send an email to subscribe@creativerush.co.uk with your full name, address and email to get it direct next time.
Yes it’s only 120ish days to go until the big day comes ‘round again.

So now's the time to get your Christmas campaign cracked and ready for delivery.

Traditionally, this time of year, consumers get overloaded with messages and companies fight tooth and nail with each other in the race for the consumers wallet.

To compete in these market conditions you need expert help.

So if you’re stuck for ideas, or need some help realising your ideas - then you know who to call.

Book today for a free one hour chat with the Creative Rush team. We’ve got bags of ideas. And the technical expertise to pull them off in a way that’ll make your customers go ‘oooh’ and your tills go ‘ring’.

Free PR Support with every Christmas Campaign completed by Creative Rush.*

*(1 Free Press Release and Access to our Distribution List per campaign - order must be placed by September 28th 2007.)

Things we’re liking this month...

Cadburys
Gorilla plays drums while selling Chocolate. We say it's a daring break from the norm for Cadburys. Will it work?

Transformers
Cashing in on childhood memories of every 30 something male in the Western world. And helping GM promote their products - not that we didn't see that one coming.

Nintendo DS
Boffins succumb to the Nicole Kidman effect.

DSDA
An agency of the MOD choose Creative Rush to make their marketing better (before you ask, we haven't done their website, yet)

Mini Cup width= BBC Radio Swindon
For choosing our very own Bruce Gamble to go on the breakfast show as a Marketing Expert. All we've got to show you for it is this.

Things we’re not so sure about this month...

Cillit Bang
Never has annoying advertising proved so annoyingly successful: The real ads
See also: It's on YouTube so it must be good
*Warning: severely annoying content*

Cloverfield/18-1-08
Movie marketing moves into a new level of 'teasing the geeks'
See also: The trailer

Things we’re not liking this month...

Facebook and the addictive qualities thereof.
There is some disagreement over whose idea it was - but whoever it was needs to use some of the profits to repay users the hours wasted on their site. It is nice to see your friends though.... and you can have competitions to see how many you can find. And you can add fun applications...

Pentapeptides.
Go away strange woman and take your soft focus ‘do I look better blonde?’ commercials with you.

The Creative Rush Awful Advertising Award goes to:

Sheila's Wheels*
for incessant flogging of what was once a good idea. We’re just waiting for someone to come up with Blokes Spokes or something equally cheesy ...
*warning this link contains copious amounts of pink.

Stories you might (want to) have missed:

Mini-me?

Planetoid Platter
viewing strictly for geeks only.

Two handsome guys make the local paper.
Mums everywhere blush.

And finally, breaking news from the Shire of Swindon. Disaster apparently averted.
Tell us what you think?
Good, bad or indifferent? Seen a story to suggest?

Email: Editor@creativerush.co.uk

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Meet the team

Bruce Gamble
Marketing Director


Having worked for major clients, BMW to Bang & Olufsen to Bible Society (and lots more in between) Bruce’s expertise lies in designing and implementing marketing strategies that work for any business or community group



Ant Hodges
Art Director


Combining the ability to create bespoke websites of amazing diversity with the graphic design skills that can make ice appealing to Eskimos (or Inuit) – Ant is responsible for Graphic Design and Web Build as well as Logo creation and all things technically minded that baffle most non-geniuses.

In this email...
Customer feedback

"Lots of ideas and enthusiasm. Passionate about what they are doing, and refreshing writing skills"

Mark Thornett
Swindon Family Church

2007 © Creative Rush Ltd, Alexander House, 19 Fleming Way, Swindon, SN1 2NG
Company registered in England & Wales number 6312935 - Telephone (01793) 600769
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